NAICS 512132 - Drive-In Motion Picture Theaters
This U.S. industry comprises establishments primarily engaged in operating drive-in motion picture theaters.
Industry trends:
In the wake of the COVID-19 pandemic, the drive-in motion picture theater industry (NAICS 512132) has experienced a remarkable revival, fueled by the demand for social distancing and safe entertainment options. One qualitative trend is the growing consumer preference for nostalgic and outdoor experiences. People are increasingly seeking comfortable, open-air environments to enjoy movies, leading to higher attendance at drive-in theaters compared to pre-pandemic years.
Additionally, drive-in theaters are innovating their service offerings by incorporating live events such as concerts, comedy shows, and even fitness classes. This diversification helps attract a broader audience and provides multiple revenue streams. Another emerging trend is the use of modern technology to enhance the viewing experience, including digital projection, high-quality sound systems, and mobile apps for ordering concessions.
Looking ahead, the forecast for the drive-in motion picture theater industry includes continued growth as these venues leverage their unique value proposition. The integration of hybrid entertainment models, combining movies with live events, is expected to remain popular. Sustainability practices, such as solar-powered screens and eco-friendly initiatives, will also likely become more prevalent as consumer awareness around environmental issues increases.
This industry is comprised of:
Drive-in motion picture theaters
Motion picture theaters, drive-in
Movie theaters, drive-in
Open air motion picture theaters
Theaters, motion picture, drive-in
Theaters, outdoor motion picture
This report includes the ability to segment your Industry by:
- Region
- Employees
- Net Sales
- Company Age
- Total Assets
- Ownership Type
With iCFO You Get
What Is iCFO?
A review and comparison of financial performance of privately-help companies in specified SIC/NAICS industry segment, using industry standard benchmarks.
Sound Business Analysis
Answers come easily with iCFO. Review ROI, sales per employee, profit margins of the top 10%, top 25% and more, to identify areas of concern and opportunity. Examine what if scenarios and P&L impact of reducing costs or adding revenue.
Your Business’ Health In Minutes
It takes only five minutes to enter your data and produce a concise profile of your company’s fiscal state, including critical business ratios focusing on liquidity, profitability, asset efficiency, and growth.