NAICS 51512 - Television Broadcasting
This industry comprises establishments primarily engaged in broadcasting images together with sound. These establishments operate television broadcasting studios and facilities for the programming and transmission of programs to the public. These establishments also produce or transmit visual programming to affiliated broadcast television stations, which in turn broadcast the programs to the public on a predetermined schedule. Programming may originate in their own studio, from an affiliated network, or from external sources.
Industry trends:
In the television broadcasting industry (NAICS 51512), several qualitative trends have emerged recently. There is a growing shift towards streaming and on-demand services as consumers increasingly prefer personalized and flexible viewing experiences over traditional broadcast schedules. Networks are investing heavily in their own streaming platforms or partnerships with existing services to capture this market.
Content diversification and niche programming are also on the rise, catering to specific audience segments and interests. This trend is helping broadcasters differentiate themselves in a crowded market. Additionally, there is a significant focus on high-quality, original content production to retain and attract viewership.
Technological advancements like AI and data analytics are being leveraged to better understand audience preferences and enhance advertising effectiveness. Broadcasters are also experimenting with immersive technologies such as virtual and augmented reality to create more engaging content.
Looking forward, the integration of 5G technology is expected to revolutionize content delivery, enabling faster and higher-quality streaming experiences. Moreover, there is an anticipated increase in interactive and participatory content, making viewers more engaged in real-time. As the landscape continues to evolve, broadcasters must adapt quickly to technological advancements and changing consumer behaviors to remain relevant and competitive.
This industry is comprised of:
Broadcasting networks, television
Broadcasting stations, television
Network television broadcasting
Television broadcasting networks
Television broadcasting stations
This report includes the ability to segment your Industry by:
- Region
- Employees
- Net Sales
- Company Age
- Total Assets
- Ownership Type
With iCFO You Get
What Is iCFO?
A review and comparison of financial performance of privately-help companies in specified SIC/NAICS industry segment, using industry standard benchmarks.
Sound Business Analysis
Answers come easily with iCFO. Review ROI, sales per employee, profit margins of the top 10%, top 25% and more, to identify areas of concern and opportunity. Examine what if scenarios and P&L impact of reducing costs or adding revenue.
Your Business’ Health In Minutes
It takes only five minutes to enter your data and produce a concise profile of your company’s fiscal state, including critical business ratios focusing on liquidity, profitability, asset efficiency, and growth.