NAICS 71111 - Theater Companies and Dinner Theaters
This industry comprises (1) companies, groups, or theaters primarily engaged in producing the following live theatrical presentations: musicals; operas; plays; and comedy, improvisational, mime, and puppet shows and (2) establishments, commonly known as dinner theaters, engaged in producing live theatrical productions and in providing food and beverages for consumption on the premises. Theater groups or companies may or may not operate their own theater or other facility for staging their shows.
Industry trends:
Theater Companies and Dinner Theaters, classified under NAICS 71111, are experiencing notable trends shaped by recent consumer preferences and technological advancements. One significant trend is the increasing integration of immersive experiences. Audiences are seeking more interactive and engaging formats that go beyond traditional stage performances. This includes the use of augmented reality (AR) and virtual reality (VR) to enhance storytelling and viewer engagement.
Additionally, there's a growing emphasis on diverse and inclusive programming. Theater companies are increasingly exploring stories from varied cultural backgrounds, promoting representation and inclusiveness in their productions. This trend is both a response to societal changes and a strategy to attract broader audiences.
Another trend is the hybridization of performance mediums. Many theaters are now offering live-streaming options, enabling them to reach a global audience. This hybrid model, combining in-person performances with digital accessibility, has proven crucial during the COVID-19 pandemic and is likely to become a mainstay.
Looking ahead, the forecast for the theater industry includes a continued emphasis on technological integration and diverse programming. Theaters are expected to further develop their digital infrastructures, providing more sophisticated online experiences. Furthermore, the push for sustainability in production practices is predicted to gain momentum, as both audiences and companies become more environmentally conscious.
This industry is comprised of:
Broadway theaters
Burlesque companies
Comedy troupes
Community theaters
Dinner theaters
Improvisational theaters
Mime theaters
Musical theater companies or groups
Musical theater productions, live
Opera companies
Puppet theaters
Repertory companies, theatrical
Road companies, theatrical
Stock companies, theatrical
Summer theaters
Theater companies (except dance)
Theater companies (except dance), amateur
Theaters, dinner
Theaters, live theatrical production (except dance)
Theaters, musical
Theatrical repertory companies
Theatrical road companies
Theatrical stock companies
Vaudeville companies
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