Establishments primarily engaged in manufacturing women's, misses', and juniors'outerwear, not elsewhere classified, from purchased woven or knit fabrics. Knitting mills primarily engaged in manufacturing outerwear are classified in Industry 2253.
In the Women's, Misses', and Juniors' Outerwear industry (NAICS 2339), several qualitative trends are currently significant. One prominent trend is the increasing demand for sustainable and ethically produced outerwear. Consumers are becoming more environmentally conscious, seeking garments made from recycled materials and produced through eco-friendly processes. This trend is expected to grow as awareness around climate change intensifies.
Another notable trend is the rise of technology-integrated outerwear. Smart fabrics and wearable tech are being incorporated into jackets and coats, such as heated linings and built-in GPS. This innovation is likely to see more investment and adoption in the near future, as consumers look for multifunctional and convenient wardrobe options.
Inclusivity and diversity in fashion are gaining momentum, pushing brands to offer a wider range of sizes and styles. Companies that are responsive to this demand are positioning themselves for success, as they cater to an increasingly diverse customer base.
Additionally, the direct-to-consumer (DTC) online sales model is becoming more prevalent, with brands prioritizing their own e-commerce platforms over traditional retail channels. This allows for better control over brand narrative and customer data. The forecast for the near future suggests continued growth in DTC sales, driven by advancements in digital marketing and a shift in consumer shopping behaviors.
The influence of social media and influencer marketing continues to shape trends, with brands leveraging online personalities to reach younger audiences. As social media platforms evolve, their role in fashion marketing is expected to become even more significant.
Aprons, except rubberized and plastics: women's, misses', and
Athletic uniforms. women's, misses', and juniors'
Bathing suits: women's, misses', and juniors'-mfpm
Beachwear: women's, misses', and juniors'-mfpm
Coats, service apparel (e.g., medical and lab)
Collar and cuff sets: women's, misses'and juniors'-mfpm
Culottes: women's, misses', and juniors'-mfpm
Dickeys: women's, misses'and juniors'-mfpm
Down-filled coats, jackets, and vests: women's, misses', and juniors'
Feather-filled coats, jackets, and vests: women's, misses', and
Jackets, not tailored: women's, misses', and juniors'
Jackets, service apparel (e.g., medical and lab)
Jean-cut casual slacks: women's, misses', and juniors'-mfpm
Jeans: women's, misses', and juniors'
Jogging suits: women's, misses', and juniors'-mfpm
Knickers: women's, misses', and juniors'-mfpm
Leotards: women's, misses', and juniors'-mfpm
Neckwear: women's, misses'and juniors'-mfpm
Pants outfits, except pantsuits: women's, misses', and juniors'-mfpm
Playsuits: women's, misses', and juniors'-mfpm
Riding habits: women's, misses', and juniors'-mfpm
Scarves, hoods, and headbands: women's, misses', and juniors'-mfpm
Service apparel, washable: e.g., nurses', maids',
Shorts, outerwear: women's, misses', and juniors'-mfpm
Ski jackets, vests, and pants: women's, misses', and juniors'-mfpm
Ski suits: women's, misses', and juniors'-mfpm
Skirts, tennis: women's, misses', and juniors'-mfpm
Slacks: women's, misses', and juniors'-mfpm
Smocks: women's, misses', and juniors'-mfpm
Snowsuits: women's, misses', and juniors'-mfpm
Suits, women's, misses', and juniors': ski, swim, snow, play,
Sweat pants: Women's, misses', and juniors'-mfpm
Swimsuits: women's, misses', and juniors'-mfpm
Ties: women's, misses', and juniors'-mfpm
Uniforms, athletic: women's, misses', and juniors'-mfpm
Uniforms, washable service apparel (nurses', maid,
Vests, not tailored: women's, misses', and juniors-mfpm
Warmup suits: women's, misses', and juniors'-mfpm
Windbreakers: women's, misses', and juniors'-mfpm
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