Major Group SIC 2711 - Newspapers: Publishing, Or Publishing...

SIC 2711 - Newspapers: Publishing, Or Publishing And Printing

SIC 27 - Printing, Publishing, And Allied Industries
SIC 01 - Agricultural Production Crops SIC 02 - Agricultural Production Livestock And Animal Specialties SIC 07 - Agricultural Services SIC 08 - Forestry SIC 09 - Fishing, Hunting, And Trapping SIC 10 - Metal Mining SIC 12 - Coal Mining SIC 13 - Oil And Gas Extraction SIC 14 - Mining And Quarrying Of Nonmetallic Minerals, Except Fuels SIC 15 - Building Construction General Contractors And Operative Builders SIC 16 - Heavy Construction Other Than Building Construction Contractors SIC 17 - Construction Special Trade Contractors SIC 20 - Food And Kindred Products SIC 21 - Tobacco Products SIC 22 - Textile Mill Products SIC 23 - Apparel And Other Finished Products Made From Fabrics And Similar Materials SIC 24 - Lumber And Wood Products, Except Furniture SIC 25 - Furniture And Fixtures SIC 26 - Paper And Allied Products SIC 27 - Printing, Publishing, And Allied Industries SIC 28 - Chemicals And Allied Products SIC 29 - Petroleum Refining And Related Industries SIC 30 - Rubber And Miscellaneous Plastics Products SIC 31 - Leather And Leather Products SIC 32 - Stone, Clay, Glass, And Concrete Products SIC 33 - Primary Metal Industries SIC 34 - Fabricated Metal Products, Except Machinery And Transportation Equipment SIC 35 - Industrial And Commercial Machinery And Computer Equipment SIC 36 - Electronic And Other Electrical Equipment And Components, Except Computer Equipment SIC 37 - Transportation Equipment SIC 38 - Measuring, Analyzing, And Controlling Instruments Photographic, Medical And Optical Good SIC 39 - Miscellaneous Manufacturing Industries SIC 40 - Railroad Transportation SIC 41 - Local And Suburban Transit And Interurban Highway Passenger Transportation SIC 42 - Motor Freight Transportation And Warehousing SIC 44 - Water Transportation SIC 45 - Transportation By Air SIC 46 - Pipelines, Except Natural Gas SIC 47 - Transportation Services SIC 48 - Communications SIC 49 - Electric, Gas, And Sanitary Services SIC 50 - Wholesale Trade-durable Goods SIC 51 - Wholesale Trade-non-durable Goods SIC 52 - Building Materials, Hardware, Garden Supply, And Mobile Home Dealers SIC 53 - General Merchandise Stores SIC 54 - Food Stores SIC 55 - Automotive Dealers And Gasoline Service Stations SIC 56 - Apparel And Accessory Stores SIC 57 - Home Furniture, Furnishings, And Equipment Stores SIC 58 - Eating And Drinking Places SIC 59 - Miscellaneous Retail SIC 60 - Depository Institutions SIC 61 - Non-depository Credit Institutions SIC 62 - Security And Commodity Brokers, Dealers, Exchanges, And Services SIC 63 - Insurance Carriers SIC 64 - Insurance Agents, Brokers, And Service SIC 65 - Real Estate SIC 67 - Holding And Other Investment Offices SIC 70 - Hotels, Rooming Houses, Camps, And Other Lodging Places SIC 72 - Personal Services SIC 73 - Business Services SIC 75 - Automotive Repair, Services, And Parking SIC 76 - Miscellaneous Repair Services SIC 78 - Motion Pictures SIC 79 - Amusement And Recreation Services SIC 80 - Health Services SIC 81 - Legal Services SIC 82 - Educational Services SIC 83 - Social Services SIC 84 - Museums, Art Galleries, And Botanical And Zoological Gardens SIC 86 - Membership Organizations or Unions And Similar Labor Organizations SIC 87 - Engineering, Accounting, Research, Management, And Related Services SIC 89 - Services, Not Elsewhere Classified SIC 96 - Administration Of Economic Programs
- SIC 271 - Newspapers: Publishing, Or Publishing And Printing
  SIC 271 - Newspapers: Publishing, Or Publishing And Printing SIC 272 - Periodicals: Publishing, Or Publishing And Printing SIC 273 - Books SIC 274 - Miscellaneous Publishing SIC 275 - Commercial Printing SIC 276 - Manifold Business Forms SIC 277 - Greeting Cards SIC 278 - Blankbooks, Looseleaf Binders, and Bookbinding and Related Work SIC 279 - Service Industries For The Printing Trade SIC 271 - Newspapers: Publishing, Or Publishing And Printing SIC 272 - Periodicals: Publishing, Or Publishing And Printing
  - SIC 2711 - Newspapers: Publishing, Or Publishing And Printing
    SIC 2711 - Newspapers: Publishing, Or Publishing And Printing

Establishments primarily engaged in publishing newspapers, or in publishing and printing newspapers. These establishments carry on the various operations necessary for issuing newspapers, including the gathering of news and the preparation of editorials and advertisements, but may or may not perform their own printing. Commercial printing is frequently carried on by establishments engaged in publishing and printing newspapers, but, even though the commercial printing may be of major importance, such establishments are included in this industry. Establishments not engaged in publishing newspapers, but which print newspapers for publishers, are classified in Industry Group 275. News syndicates are classified in Services, Industry 7383.

Industry trends:

NAICS 2711, which pertains to newspapers: publishing or publishing and printing, is continuing to undergo significant transformation driven by digitalization and shifting consumer preferences. A notable qualitative trend is the increasing migration from print to digital platforms. Traditional print circulation continues to decline, while online subscriptions and digital ad revenues are rising. Another prominent trend is the diversification of revenue streams, with publishers investing heavily in podcasting, video content, and virtual events to capture audience attention and compensate for the drop in print advertising.

Furthermore, personalization and data analytics are becoming critical in content strategy. Leveraging artificial intelligence, newspapers are now able to deliver more tailored content to readers, improving engagement and retention rates. Local news is witnessing a resurgence as readers look for trusted sources of community information, prompting publishers to reinvest in local journalism and collaboration with local businesses.

Looking towards the near future, we can anticipate ongoing consolidation in the industry, as larger organizations seek to absorb smaller, struggling newspapers to expand their reach and economies of scale. There will also likely be an augmented focus on subscription models to ensure stable revenue, as well as increased experimentation with blockchain for content authenticity and micro-payment systems. Overall, the industry will continue its pivot towards a digital-first strategy, increasingly prioritizing multi-platform content delivery to stay relevant in a rapidly evolving media landscape.

This industry is comprised of:

Commercial printing and newspaper publishing combined

Job printing and newspaper publishing combined

Newspaper branch offices, editorial and advertising

Newspapers: publishing and printing, or publishing only

Explore related industries:

SIC 5192 - Books, Periodicals, And Newspapers SIC 5994 - News Dealers And Newsstands SIC 7383 - News Syndicates

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