Major Group SIC 4832 - Radio Broadcasting Stations

SIC 4832 - Radio Broadcasting Stations

SIC 48 - Communications
SIC 01 - Agricultural Production Crops SIC 02 - Agricultural Production Livestock And Animal Specialties SIC 07 - Agricultural Services SIC 08 - Forestry SIC 09 - Fishing, Hunting, And Trapping SIC 10 - Metal Mining SIC 12 - Coal Mining SIC 13 - Oil And Gas Extraction SIC 14 - Mining And Quarrying Of Nonmetallic Minerals, Except Fuels SIC 15 - Building Construction General Contractors And Operative Builders SIC 16 - Heavy Construction Other Than Building Construction Contractors SIC 17 - Construction Special Trade Contractors SIC 20 - Food And Kindred Products SIC 21 - Tobacco Products SIC 22 - Textile Mill Products SIC 23 - Apparel And Other Finished Products Made From Fabrics And Similar Materials SIC 24 - Lumber And Wood Products, Except Furniture SIC 25 - Furniture And Fixtures SIC 26 - Paper And Allied Products SIC 27 - Printing, Publishing, And Allied Industries SIC 28 - Chemicals And Allied Products SIC 29 - Petroleum Refining And Related Industries SIC 30 - Rubber And Miscellaneous Plastics Products SIC 31 - Leather And Leather Products SIC 32 - Stone, Clay, Glass, And Concrete Products SIC 33 - Primary Metal Industries SIC 34 - Fabricated Metal Products, Except Machinery And Transportation Equipment SIC 35 - Industrial And Commercial Machinery And Computer Equipment SIC 36 - Electronic And Other Electrical Equipment And Components, Except Computer Equipment SIC 37 - Transportation Equipment SIC 38 - Measuring, Analyzing, And Controlling Instruments Photographic, Medical And Optical Good SIC 39 - Miscellaneous Manufacturing Industries SIC 40 - Railroad Transportation SIC 41 - Local And Suburban Transit And Interurban Highway Passenger Transportation SIC 42 - Motor Freight Transportation And Warehousing SIC 44 - Water Transportation SIC 45 - Transportation By Air SIC 46 - Pipelines, Except Natural Gas SIC 47 - Transportation Services SIC 48 - Communications SIC 49 - Electric, Gas, And Sanitary Services SIC 50 - Wholesale Trade-durable Goods SIC 51 - Wholesale Trade-non-durable Goods SIC 52 - Building Materials, Hardware, Garden Supply, And Mobile Home Dealers SIC 53 - General Merchandise Stores SIC 54 - Food Stores SIC 55 - Automotive Dealers And Gasoline Service Stations SIC 56 - Apparel And Accessory Stores SIC 57 - Home Furniture, Furnishings, And Equipment Stores SIC 58 - Eating And Drinking Places SIC 59 - Miscellaneous Retail SIC 60 - Depository Institutions SIC 61 - Non-depository Credit Institutions SIC 62 - Security And Commodity Brokers, Dealers, Exchanges, And Services SIC 63 - Insurance Carriers SIC 64 - Insurance Agents, Brokers, And Service SIC 65 - Real Estate SIC 67 - Holding And Other Investment Offices SIC 70 - Hotels, Rooming Houses, Camps, And Other Lodging Places SIC 72 - Personal Services SIC 73 - Business Services SIC 75 - Automotive Repair, Services, And Parking SIC 76 - Miscellaneous Repair Services SIC 78 - Motion Pictures SIC 79 - Amusement And Recreation Services SIC 80 - Health Services SIC 81 - Legal Services SIC 82 - Educational Services SIC 83 - Social Services SIC 84 - Museums, Art Galleries, And Botanical And Zoological Gardens SIC 86 - Membership Organizations or Unions And Similar Labor Organizations SIC 87 - Engineering, Accounting, Research, Management, And Related Services SIC 89 - Services, Not Elsewhere Classified SIC 96 - Administration Of Economic Programs
- SIC 483 - Radio And Television Broadcasting Stations
  SIC 481 - Telephone Communications SIC 482 - Telegraph And Other Message Communications SIC 483 - Radio And Television Broadcasting Stations SIC 484 - Cable And Other Pay Television Services SIC 489 - Communications Services, Not Elsewhere Classified
  - SIC 4832 - Radio Broadcasting Stations
    SIC 4832 - Radio Broadcasting Stations SIC 4833 - Television Broadcasting Stations

Establishments primarily engaged in broadcasting aural programs by radio to the public. Included in this industry are commercial, religious, educational, and other radio stations. Also included here are establishments primarily engaged in radio broadcasting and which produce radio program materials. Separate establishments primarily engaged in producing radio program materials are classified in Services, Industry 7922.

Industry trends:

In the Radio Broadcasting Stations industry (NAICS 4832), several qualitative trends have emerged recently. A notable trend is the increasing integration of digital platforms and traditional radio broadcasting. This convergence allows stations to broaden their reach, engage in more personalized programming, and offer features like podcasting and on-demand audio, which are becoming increasingly popular among younger listeners.

Another trend is the growing emphasis on local content. Many stations are focusing on hyper-local news, events, and community issues to distinguish themselves from national broadcasters and digital streaming services. This localized content is often more engaging for listeners and can attract local advertising revenue.

Moreover, there's a rising trend in collaborations and partnerships. Radio stations are teaming up with music streaming services, social media platforms, and even television networks to offer multi-platform content. These partnerships can enhance audience reach and provide more robust advertising opportunities.

Looking ahead, the forecasts suggest that technological advancements will continue to shape the industry. The adoption of 5G technology is expected to improve streaming quality and reliability, making digital radio more accessible and appealing. Additionally, advancements in AI and data analytics could lead to more personalized listening experiences, as stations can better understand and cater to individual listener preferences.

Despite these innovations, traditional radio broadcasting faces challenges such as competition from streaming services and changing consumer behavior. Stations will need to continually innovate and adapt to maintain relevance and capture the attention of modern audiences. Overall, the future of radio broadcasting lies in its ability to integrate digital advancements while preserving the unique, local, and personal touch that has historically defined the medium.

This industry is comprised of:

Radio broadcasting stations

Explore related industries:

SIC 3663 - Radio And Television Broadcasting And Communications Equipment SIC 7812 - Motion Picture And Video Tape Production SIC 8661 - Religious Organizations

Buy the detailed report

This report includes the ability to segment your Industry by:

Region
Employees
Net Sales

Company Age
Total Assets
Ownership Type

View interactive report sample

With iCFO You Get

What Is iCFO?

A review and comparison of financial performance of privately-help companies in specified SIC/NAICS industry segment, using industry standard benchmarks.

Sound Business Analysis

Answers come easily with iCFO. Review ROI, sales per employee, profit margins of the top 10%, top 25% and more, to identify areas of concern and opportunity. Examine what if scenarios and P&L impact of reducing costs or adding revenue.

Your Business’ Health In Minutes

It takes only five minutes to enter your data and produce a concise profile of your company’s fiscal state, including critical business ratios focusing on liquidity, profitability, asset efficiency, and growth.